Privacy Policy

Privacy Policy

Last updated: April 2025

This Privacy Policy explains how FlowBuilderHQ (“we,” “us,” or “our”) collects, uses, and protects information when you visit flowbuilderhq.com (the “Site”). By using the Site, you agree to the practices described below.


Information We Collect

We collect two types of information:

Information you provide directly: When you subscribe to our email list or submit a contact form, you provide your email address and, optionally, your name. We use this only to send you content you requested and to respond to your messages.

Information collected automatically: Like most websites, we automatically collect certain data when you visit — including your IP address, browser type, device type, pages visited, and time spent on each page. This is handled through cookies and analytics tools described below.


Cookies

We use cookies to understand how visitors use the Site. Cookies are small text files stored on your device. You can disable cookies in your browser settings, though some features of the Site may not work correctly if you do.

Types of cookies we use:

  • Analytics cookies — Used by Google Analytics to track traffic and usage patterns. This data is aggregated and anonymous.
  • Functional cookies — Used to remember preferences and improve site performance.

We do not use advertising cookies or sell data to ad networks.


Google Analytics

We use Google Analytics (GA4) to understand how visitors interact with the Site. Google Analytics collects data such as pages visited, session duration, geographic region, and device type. This information is aggregated — we cannot identify you personally from it.

Google Analytics data is processed and stored by Google under their Privacy Policy. You can opt out using the Google Analytics Opt-Out Browser Add-On.


Email List (MailerLite)

If you subscribe to our email list, your email address (and name, if provided) is stored in MailerLite, our email service provider. We use it only to send newsletters and content updates you signed up for.

You can unsubscribe at any time using the link in any email we send. MailerLite processes this data under their own Privacy Policy, which you can review at mailerlite.com.

We do not share your email address with third parties for marketing purposes.


Affiliate Disclosure

Some links on this Site are affiliate links. This means we may earn a commission if you click a link and make a purchase — at no additional cost to you. We only recommend tools and services we have evaluated and believe are relevant to our readers. See our full Affiliate Disclosure for more information.


Third-Party Links

The Site contains links to external websites. We are not responsible for the privacy practices or content of those sites. We encourage you to read the privacy policies of any third-party site you visit.


Data Retention

We retain email subscriber data for as long as you remain subscribed. Contact form submissions are retained for up to 12 months. Analytics data is retained according to Google’s standard GA4 data retention settings.


Your Rights

Depending on your location, you may have rights under applicable privacy laws including:

  • GDPR (EU/EEA): Right to access, correct, delete, or restrict processing of your data. Right to data portability. Right to withdraw consent at any time.
  • CCPA (California): Right to know what personal information we collect, right to delete it, and right to opt out of its sale (we do not sell personal data).

To exercise any of these rights, contact us using the form on our Contact page. We will respond within 30 days.


Children’s Privacy

This Site is not directed at children under 13. We do not knowingly collect personal information from anyone under 13. If you believe a child has provided us with personal data, contact us and we will delete it promptly.


Changes to This Policy

We may update this Privacy Policy periodically. The “last updated” date at the top reflects the most recent revision. Continued use of the Site after changes constitutes acceptance of the updated policy.


Contact

Questions about this Privacy Policy? Use the contact form on our Contact page.